The BM team is involved in all aspects of the business, including production, procurement, development, design, marketing, sales, and quality. This wide-ranging involvement allows individuals in the BM team to have a broad perspective on the entire business. By handling everything from product A to Z in conjunction with brand management, you can ultimately grow into a manager overseeing an entire category.
This role involves planning, developing, and operating new products while also formulating strategies for the operation of existing products. It includes researching and analyzing domestic and international trends and providing support for the formulation and execution of strategies for various sales channels, including marketing.